Create an account? You must be joking!
I've lost count of the number of commercial sites I've visited, upon which I want to purchase something simple, something small - and, when I get to fill in my credit card details, they also want me to create an account on their system, complete with user name, password, full address (again) and so on. Look, I just want to buy something, OK, I won't be coming back, don't take it personally, it's just that you've only got the one thing I want. So WHY DO I HAVE TO CREATE AN ACCOUNT? And have to remember (/write-down and keep safe) one MORE username and password. Usually, I just turn back at this point and go to another site, if possible, which doesn't have the same system.
What sparked this off? I wanted to use a particular piece of royalty-free ambient music in my video podcast, so I clicked through the relevant site to the 'Ask us for a quote' section. All I wanted was a price, like "$10" or "$100". Instead I was presented with a five step 'Create an account' dialog. Guess which royalty free music site won't be seeing my money......
What sparked this off? I wanted to use a particular piece of royalty-free ambient music in my video podcast, so I clicked through the relevant site to the 'Ask us for a quote' section. All I wanted was a price, like "$10" or "$100". Instead I was presented with a five step 'Create an account' dialog. Guess which royalty free music site won't be seeing my money......
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